AAD529 week 13

These are my first drafts for my promotional artwork for a charity. My chosen charity is St Johns as I think they are an important charity throughout New Zealand that rely heavily on public funding. The first image is an A3 promotional poster. It isn’t aimed at any age group in particular, just designed to capture the attention of passers by.

The idea behind this concept was that without the missing piece (donations) the picture will not be complete. I chose the background as a suggestion and blurred the image to make the shirt stand out on the page. It has a white border around the main poster.

After coming up with my concept I chose to replicate this into an A5 flyer, I have two designs but unsure which one to progress at this stage.

This one has a white border.
This one carries the wooden background right to the edges of the paper.