Preparing for print by mollyparker I found this activity quite easy as this is what I do at work everyday. We will typically ask for our clients to provide 5mm minimum of bleed on their … Activities | Thursday 18th June 2020
Reflection on the Course by ella Overall I have really enjoyed the course and feel like I have learnt a lot and the projects were really interesting and fun. I have really enjoyed learning about the … Activities | Thursday 18th June 2020
Researching Tone Of Voice on Pinterest by ella I have looked at a range of different advertisements that explore tone of voice in copy. Many of the eye catching ones were funny by either stating the obvious or … Activities | Tuesday 9th June 2020
Analysis of Colour Identity by ella The brand identity for Waldo Trommler Paints is bold and bright. They set out to stand out and they certinally achieved it. They also wanted to evoke friendliness, quality and … Activities | Thursday 23rd April 2020
Live Trace Experiment by ella I have been trying out the live trace tool on the image below. Here are the results: I liked this effect of limiting the colours. This would be also useful … Activities | Thursday 23rd April 2020
Random-Pairings Exercise by ella For the random paring exercise I used the Creative Combinations – The random pairing machine. The random generator would pair an adjective with a noun. Some of the pairs I … Activities | Wednesday 22nd April 2020
Analysis of Colour Identity by mollyparker Waldo Trommler Paints uses different bright colours and bold lettering to make their products stand out. Reynolds and Reyner design is very effective because it is unique and eyecatching compared … Activities | Tuesday 21st April 2020
Week 8 – Live Trace experiment by mollyparker This week I did the live trace experiment. I found it interesting how each of the different images traces caused the vectorised image to turn out differently. I started by … Activities | Sunday 19th April 2020
Random-pairings exercise by mollyparker Today I did the random pairing exercise for week 7. I used the website https://wordcounter.net/random-word-generator to get all of my random words. I found this exercise quite hard as it … Activities | Wednesday 8th April 2020
The Principles of Gestalt by ella The Gestalt principles describes how we see objects by grouping similar elements, recognising patterns and simplifying complex images. ‘Gestalt’ is German for ‘unified whole’. The Gestalt principles are a set … Activities | Tuesday 7th April 2020
Elements and Principles of Design – Week 4 by ella I have analysed a range of logos to identify what elements of design are at play and how they are used to make an effective logo. https://www.pinterest.nz/ellagl/branding-and-visual-identity/elements-and-principles-of-design-week-4/ Activities | Tuesday 7th April 2020
Good Logo Design by ella I have created a Pinterest board with some examples of good logo design that are simple, distinctive, versatile, appropriate and timeless. Some examples of good logos are here: https://www.pinterest.nz/ellagl/branding-and-visual-identity/good-logos-week-3/ I … Activities | Monday 6th April 2020
Elements and Principles of Design – Week 4 by mollyparker I have chosen to discus grid design further as I like the way that it makes image or logo visually appealing to the viewer as it is evenly spaces and … Activities | Friday 20th March 2020