I am coming close to having my final logo which is really exciting. I have combined the two things I liked from my other two logos. I liked the circle from the original logo as I think it looked professional and clean. It stood out from the other logos I have been looking at. I liked the animal silhouettes from the other logo, but I didn’t necessarily like the shape, as from far away the logo looked quite messy.
I like using the negative space in logos to give the viewer multiple layers to look at.
I am still looking into different placements for the typography and also different fonts. After I have solidified that concept I will move onto finalising my colour palette.