I have continued to take some of my favourite design concepts and recreate them in illustrator.
I am really liking the way that the typographic logos are turning out as I really want to make it clear to my target group that they are a garden store and are able to help with plants. I also think that the straight handwritten font is better than the curly font because it is way more legible. I like the idea of having the flowers in the hands but I think that it is too busy and I want the business to look very simple and natural rather than a complex design.